Digital Print

Demand More Results with Digital Print, Print On Demand, Variable Data Printing, and Digital Publishing

Remember the hours you spent deliberating over whether to order 5,000 more brochures “just in case?” Then having to eat the cost of those extras because by the time you were ready to send them, a product spec, sales rep, or phone number changed?

Digital Print has taken the guesswork out of ordering and budgeting. It’s no wonder that Digital Printing has become such an integral strategy for so many of our clients. It also happens to be one of the fastest growing parts of our business.

And that’s just the beginning. A Digital Print solution will enable you to take advantage of one of direct marketing’s most exciting innovations: Print On Demand and Variable Data Printing. At Wilde, we’re already experts and can show you how to use the latest POD and VDP solutions to enhance all your communications.

Leveraging your customer or prospect data, you’ll create highly relevant 1-to-1 marketing. Target your messages, offers and even 4-color photos by demographics, past purchase history, internal business rules and more. The results are a direct marketer’s dream -- greater efficiencies plus increased effectiveness!

Consider just a few advantages of POD and VDP:

• More personalization – Speak to your prospects and customers directly, in the form of personalized envelopes, greetings, even pre-populated reply forms.
  
• More effective strategies – You can address your target audience’s specific needs with customized text, graphics, product lists, etc.
  
• More flexibility – You can easily conduct version testing and quickly respond to changes in the marketplace with “hot off the press” communications.
  
• More savings – By printing only what you need, when you need it, you save on printing, storage and waste.
  
• And more profit! All of the above results in lowering your cost-per-sale and boosting your profits.
  

Digital Publishing

Imagine, soft cover book and booklets- B/W thru 4/C w/laminated covers at competitive prices for quantities ranging from 1-2,500!

Today Wilde has the latest in variable merge software that drives cut sheet and continuous roll-to-roll laser printing as well as the latest in digital color cut sheet printing. This front end is supported by a binding operation that includes on-the-fly variable book size perfect binding and saddle stitching along with traditional soft cover binding such as Wire-O, Spiral and GBC.

Wilde also has a back-end kitting and fulfillment operation that can distribute finished products worldwide. This capability is currently available in both our Holliston and Cincinnati production facilities.

Wilde can manufacture high quality soft cover books economically for publishers who desire a high degree of variability in both text and graphics supported by superior customer service and worldwide fulfillment through two manufacturing facilities in Massachusetts and Ohio.

Find out why Wilde now prints millions of highly personalized pieces each month. Contact a Wilde representative today.